Jedi Tricks to Masterful Marketing
The highly anticipated Star Wars: The Force Awakens has finally landed in the United States. The film and franchise spans generations, creating new fans, adventures, and stories to pass on. The space trio is back on the big screen and are passing on the torch (or in this case, lightsabers) to a new generation of Jedi.
For 40 years, Star Wars has taught us to be strong, loyal, and to never give up Hope. Through adventures and wisdom, we have learned the ways of the Force. The Force is not limited to your personal life, but can extend to your professional one as well. Learn from the Light Side and become Jedi Masters in your industry.
“Use the Force, Luke.”
Obi-Wan Kenobi reminded Luke to use and trust in his abilities. As a business, you may not be able to raise an X-Wing from a musty swamp like Grand Master Yoda, but you can raise your Google search rankings through quality content and cohesive marketing strategies. Harness the powers of your website to make a lasting impact on your customers.
Loyalty Matters (on and off the screen)
Anthony Daniels, better known as “C-3PO,” is the only actor to have been in all seven Star Wars films. Just as C-3PO and his faithful companion R2-D2 help Luke, Leia, and Han save the galaxy, their loyalty is just as important behind the scenes as well. Build a team full of helpful hands and together your business can create incredible things.
“I’ve got a bad feeling about this…”
Trust your instincts! Listen closely to your gut feeling and make informed decisions that your business can stand behind. Don’t be seduced by the power of the Dark Side. Difficult decisions sometimes have to be made; make sure you make them with the support of your employees.
Background Music is Key
The theme from Star Wars is one of the most widely-recognized score of all time. The Award-Winning score from John Williams sets the tone for the adventure on screen. While it may be in the background, it’s just as important (if not more so) than what’s happening on screen. Identify your businesses “background noise” and fine tune it to create an out-of-this-world experience for your customers.
Remember, every note counts!
“Aren’t you a little short for a Stormtrooper.”
Don’t let anyone, or anything, discourage you from giving the best services and products. There is always going to Sith’s persuading you to the Dark Side. Trust in yourself, your team, and business.
Lastly, but certainly not least, heed the wise words of Grand Master Yoda:
“Do, or do not. There is no try.”
Be creative, take risks! Sometimes you just have to jump. Commit to your businesses plan and travel at lightspeed.
This is the Marketing Company You’re Looking For
iPartnerMedia is flying the Millennium Falcon to you! We are a full, in-house marketing team that provides services for content creation, graphic design, and printing. If you have questions concerning your current website, marketing campaign, or strategy, call our creative team today at 239-449-4749.
May the Force be with you!